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Showing posts from April, 2022

Strategic Rebranding Purposes

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  Prince Foundation, formerly known as Prince Charitable Foundation, has unveiled a new logo, a new name, and a new mission statement - "Together, Building a Better Future for Cambodia." Prince Foundation is the charitable arm of Prince Holding Group ("Prince Group"), one of Cambodia's largest conglomerates with several subsidiaries focused on three primary areas: real estate development, financial services, and consumer services. In Chinese, Prince Foundation will be referred to as 太子慈善 (translated as "Prince Foundation"). The rebranding exercise follows an intensive examination of Prince Foundation's six years of high-impact charitable activities, during which it organised more than 250 charity events benefiting more than half a million Cambodians and raising more than US$14 million in cumulative donations. In line with a growing trend among similar foundations in Asia – more charitable foundations in the region are pursuing a more strategic and

Partnership To Give Rise To Career Sponsorship

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  Prince Charitable Foundation, the charitable arm of Prince Holding Group ("Prince Group"), one of Cambodia's largest and fastest growing conglomerates, will sponsor Caring for Cambodia's Career Preparation programme for the upcoming academic year. Caring for Cambodia is a leading charity that provides free education to 7,000 impoverished students. The cooperation with Caring for Cambodia, announced on International Youth Day, demonstrates how Prince Group has embarked on a new path at a critical moment when youth unemployment is likely to rise as a result of Cambodia's deteriorating COVID-19 epidemic situation. Prince Group seeks to invest in Cambodia's future by empowering and validating an institutional approach to youth development through its support of the Career Preparation programme. “We are pleased to partner with Prince Holding Group as we look to expand and enhance our Career Preparation program,” said Jamie Amelio, Founder and CEO of Caring for Ca